Mainstreet

Ideas.
People.
Progress.

A better website for your local business.

For $2,500, we design, build, and launch a modern site you're comfortable sending customers to.

Buffalo Theater DistrictPhoto: Anil Baki Durmus / Unsplash

$2,500Flat fee

Up to 5Core pages

Design to launchIncluded

Mainstreet  •  Design study

Same business.
Clearer website.

We reply within one business day. No long sales process.

Example redesign: Hyatt's homepage with clear search, Buffalo positioning, and shop-by-department paths
Example redesign  •  Hyatt's, Buffalo  •  Full before / after

What does $2,500 actually get you?

It's easier to show you than tell you.

We took the existing website of Hyatt's — a Buffalo business since 1959 — and asked: what would we do if they came to us today? Same brand. Clearer path for customers.

Desktop

Before: everything competes at once. After: search, departments, and a reason to choose a local shop — including “Buffalo's paintbox since 1959” and a real person on the phone.

Mobile

The existing site still behaves like a desktop page on a phone. The redesign was built for the smaller screen from the start.

What stayed.

The identity that makes Hyatt's Hyatt's.

The logo, color, and personality stayed. Art, Pantone, and sign-making are still the heart of the experience.

The goal isn't to make every local business look the same. It's to remove what's in the customer's way and build around what deserves to survive.

What changed.

  • A clear first step

    The homepage explains what Hyatt's sells, why it's different, and where to go next.

  • A manageable catalog

    Search is primary. The catalog is organized into departments instead of dozens of competing links.

  • A reason to shop local

    "Buffalo's paintbox since 1959" — and a real phone number — say what Amazon can't.

This is what we mean by a $2,500 website.

Not a logo dropped into a template. We look at the business, the customer, and what's getting in the way — then design and build around those answers.

This is an independent redesign exercise created by 716 Ventures to demonstrate our design and development approach. Hyatt's is not a 716 Ventures client and did not commission, approve, or endorse this work.

Design, build, and launch — fixed scope.

This isn't a template with your logo dropped into it. We'll design the site around your business, your customers, and what you actually need the website to accomplish.

$2,500Flat fee

A professionally designed and built website

If you already have a domain, we'll use it. If you need one, we'll help you get it set up. When we're finished, the website is yours.

Everything included

Design

  • A custom, professionally designed website
  • Mobile and tablet design
  • One round of revisions

Functionality

  • Up to 5 core pages
  • Contact and lead forms
  • Analytics setup

Launch

  • Basic search engine setup
  • Accessibility and performance review
  • Deployment and launch

What $2,500 means

Scope agreed before we start.

The scope is agreed on before we start, and that's what you pay. The package is intentionally designed around the needs of a typical local business website — intake, design, build, and launch. You don't write a specification; that's our job.

We'll tell you before you commit.

If you need ecommerce, customer accounts, complex integrations, custom software, or something substantially larger, we'll tell you before you commit and figure out whether we're the right fit. We're not going to get halfway through your website and start sending change orders because a normal website needed a contact form.

Western New York businesses deserve better than a Wix leftover.

There are a lot of great local businesses with websites that haven't kept up with the businesses themselves. Maybe yours was built ten years ago. Maybe someone put it together on Wix when the shop opened and nobody has touched it since.

I've spent more than 25 years designing and building software. Western New York wasn't where I started, but it's home now — and part of what I want 716 Ventures to do is make that experience available to the businesses we see every day.

A restaurant doesn't need an enterprise digital transformation. A contractor doesn't need a six-month discovery engagement. You should be able to say what the business does and trust someone to take care of the rest.

Who this is for.

Mainstreet is for established small businesses that need a professional presence without turning the website into a project of its own.

If the primary job of the site is helping someone understand who you are and how to become a customer, this fits.

  • Restaurants, shops & salons
  • Contractors & trades
  • Professional, medical & dental services
  • Local organizations

Before you reach out.

How much does it cost?
$2,500 flat. We'll agree on the scope before we begin. If what you need falls outside this package, we'll tell you before you spend anything.
How many pages are included?
Up to five core pages. For most local businesses that's enough to cover the home page, services, about, contact, and another important area such as projects, menus, locations, or frequently asked questions.
Do I need to provide the content?
We'll need information from you about the business, but you don't need to show up with five perfectly written pages. We'll help turn what you give us into a site that makes sense.
Can you use my existing domain?
Yes.
What about hosting?
We'll recommend an appropriate hosting setup and handle getting the site deployed. Any ongoing third-party hosting or domain costs will be explained before launch.
Do I own the website?
Yes.
Do you provide ongoing maintenance?
The $2,500 engagement is for designing, building, and launching the website. If you need ongoing help afterward, we can talk about that separately. You aren't required to sign an ongoing contract to work with us.
How long does it take?
Most sites should be completed within a few weeks, assuming we can get the information and feedback we need from you without long delays.
Do you build online stores?
Not as part of the standard $2,500 package. If ecommerce is central to what you need, tell us when you get in touch and we'll determine whether it makes sense to scope separately.
Is this The Blueprint?
No. Mainstreet is a fixed-price website for local businesses. The Blueprint is an AI execution plan for founders.